It was the simplest of gestures, but it meant so much to so many people. I’m talking about the handshake. Among universally recognized greetings, the handshake ranks up there with the Arabic “As-Salaam-Alaikum” (Peace be unto you) and the Hawaiian “Aloaha,” which means both hello and goodbye.

The pandemic and contagion fears have made the handshake about as popular as not donning a mask. When you think about it, we’ve lost life’s telltale first impression. We’re groomed at an early age about offering a nice, firm assertive but not overpowering grip; and the social fax paus of cold, clammy hands. People remember handshakes.

So, what are we to do now?

A few weeks back, I posed this question to the masses in the form of a two-question survey. I wanted to know people’s feeling about the alternatives being bandied about for the handshake’s replacement. Check that research out on page 14, along with some interesting analysis from snow industry insiders and professional business coaches. And you might be surprised to find out the handshake still has some life left in it.

This also got me thinking about the simple things (like the lowly handshake) in our daily lives that have a profound impact on business matters. So, I reached out to some snow industry friends, as well as a few professional business coaches whom I respect, and I had them offer up some of the little tips and tricks that, when applied, can have a huge impact on improving your business, both in the short- and long-term.

Their feedback made up this month’s cover story (see pages 32-36) and it really is a great collection of simple, low- to no-cost improvements you can make to your company and your management style that could really impact your bottom line.

I also would like to share my little tip that could have a big impact on your business and professional outlook: Purge the clutter!

I learned this the hard way, and only recently have I learned that I’m a digital hoarder. I have the best intentions when I bookmark web pages, or worse, keep browser windows open because of information that I want to read, use, consume or share. “I’ll get back to that when I have a little more time,” I lie to myself.

Same goes for my iPhone. I have four screens filled with apps (everything from meditation to appointment tracking) that I downloaded to simplify my life. Instead, they went unused.

I found myself drowning in my own best intentions. The pursuit to be more organized and improve my professional development lead to virtual stacks upon stacks of hoarded clutter piling up in my digital realm.

The only way to get out from underneath the crushing digital weight of my best intentions was to purge. If I hadn’t used it – Gone! If I hadn’t read it yet – Gone! If I’d never logged into it – Gone! If I couldn’t remember why I’d even downloaded or save it – Gone!

It’s amazing how these digital files weighed me down, and how gratifying a purge felt.

As always, I’d love to hear your feedback. What simple tips, habits, or procedures you’ve found to have a major impact on your ops. My email is in the orange center dot.